About Us
Data-Driven SEO Since 2005
Founded in 2011 by SEO veteran Adam Yong, Adam SEO was built on one premise: search engine rankings are meaningless without tangible business revenue. We bridge the gap between traffic and revenue using our proprietary 4-Stage, 9-Step Framework.
Why We're Different
Most SEO agencies chase vanity metrics — keyword rankings, traffic numbers, impressions. These look great in reports but rarely translate into business growth. We took a fundamentally different approach by integrating Conversion Rate Optimization into every stage of our SEO process.
Our 4-Stage Framework — Analysis, CRO, SEO Execution, Scale — ensures that every visitor we attract is guided through an optimised conversion pathway. The result? Real revenue growth, not just vanity metrics. Our documented case studies show 283% revenue growth and 300% organic traffic increase for Malaysian businesses.
In September 2025, we expanded our methodology to include AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) — ensuring our clients' brands appear in AI-powered search results from ChatGPT, Perplexity, and Google AI Overviews.
Our Team
Meet the Experts
A lean, expert team with decades of combined experience in SEO, design, and digital marketing.
Adam Yong
Founder & Lead SEO Consultant
With over 15 years of hands-on SEO experience since 2005, Adam has navigated every major Google algorithm update and developed the proprietary 4-Stage, 9-Step SEO Framework that drives measurable revenue growth for clients across Malaysia.
- 15+ years SEO industry experience (since 2005)
- Creator of the 4-Stage, 9-Step SEO Framework
- AEO/GEO (AI Search) methodology pioneer
Mat
SEO Specialist
Mat brings deep expertise in technical SEO and on-page optimization. Based in Kuala Lumpur, he works closely with clients to implement data-driven strategies that improve search visibility and organic performance.
- Technical SEO and site architecture specialist
- Google Analytics and Search Console certified
Cindy
Graphic & Web Design Specialist
Cindy is responsible for creating conversion-optimized website designs and visual assets that complement SEO strategies with compelling user experiences.
- Conversion Rate Optimization (CRO) design specialist
- UI/UX design for SEO-driven websites
Our Approach
What Guides Our Work
Revenue Over Rankings
We measure success in leads and revenue, not keyword positions. Every strategy is built to generate measurable business outcomes.
Radical Transparency
Monthly reports show real business metrics — revenue impact, lead quality, and conversion data — not vanity numbers that look good but mean nothing.
Future-Ready Strategies
From traditional SEO to AI search optimisation (AEO/GEO), we stay ahead of industry shifts so your business is always visible where your customers search.
Ready to Work With Us?
Get a free, no-obligation SEO audit and discover how our 4-Stage Framework can drive revenue growth for your business.
Get My Free SEO Audit